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"Some Cynical Guy" No. 79, July 14, 2002

Farewell To The Big House

I’m sure no historian marked the date, and I’m still not sure it was a date worth marking. But I’d like to declare that the night of July 10-11, A.D. 2002, just possibly signaled the beginning of the end of an era. On that sweltering night, under the glimmering stars of the vast American plains, an unfinished mansion burned in Dallas. 

What could be so portentous, you ask, about a blaze that barbecued some choice Texas real estate? Houses go up in smoke all the time, like Arizona forests and human hopes. You have to understand that the property in question was no pedestrian McMansion of the sort we cynics like to deride with hoots and harrumphs. It was more like a pedestrian parliament building. This house, you see, was valued at $44.9 million. Let me try to put that sum into perspective for you: the defunct Dallas domicile was worth roughly as much as FORTY-FIVE mansions at a million dollars a pop. 

The big house, appropriately and obnoxiously named the Chateau du Triomphe, had been under construction for seven years and reportedly was just weeks away from completion at the time of its demise. At 43,000 square feet, it occupied as much space as an average warehouse, if not a Wal-Mart. It probably would have taken a small village of domestic servants just to operate and maintain the place. You  wouldn’t want to misplace your remote control there. 

Situated on Dallas’s ‘Billionaire Row,’ not far from maverick mogul Ross Perot’s own spread, the uninhabited three-story palace boasted a 16-car garage among its numerous amenities. (No family of substance should have to settle for a 15-car garage, I can hear the real estate agent telling prospective buyers.) On the night of the blaze, three hundred firefighters labored for eight hours to save the mansion as it incinerated before their eyes. By morning it was a ruin, like the Roman Forum and most of the Bronx.

The Dallas conflagration struck me as an ominous omen, a fiery telegraph message from the gods. As the stock market continued to crumble that week, after many of us thought it could crumble no more, the burning of the $44.9 million monstrosity seemed to represent more than the untimely end of a mere masonry-and-mortar folly. For me it loomed as a sobering symbol, a cultural milestone, the moment that finally marked a shift in the tide. When the Chateau du Triomphe blazed and crumbled in the Dallas night, I have reason to believe that we were witnessing the high-water mark of America’s Second Gilded Age. From now on, and probably for a long while to come, the tide would be going out.

You all remember the original Gilded Age, of course; it was the time of Rockefellers and other robber barons building their empires and strutting their spoils -- generally in the form of absurdly grandiose mansions. The new-money aristocrats were establishing a visible pedigree for themselves: their marbled halls called to mind, sometimes with alarming literal-mindedness, the stately palaces of old-regime Europe. I say ‘alarming’ because the Gilded Age potentates seemed to forget that America was a nation of equals, at least in principle. Not for them the gentlemanly comforts of a handsome brick country house; the robber barons aspired to live with pomp and twenty-foot ceilings. So did their presumptive heirs, the technomoguls of the 1990s. When these latter-day robber barons, newly flush from infusions of venture capital and overinflated stock options, decided to settle down, they did it in the manner of the Astors and Vanderbilts: they built BIG. In fact, they often tore down perfectly good and gracious mansions so they could erect more ostentatious ones on the same property. You could almost see the hubris billowing from the windows.

Even the petty rich of the nineties -- the lawyers, dentists and fast-track corporate jocks -- settled in those hulking new suburban tract homes that we fondly dubbed McMansions. Why would any family want to rattle around inside those vast and uncongenial barracks? Why would they prefer such architecturally undistinguished precincts on such barren plots of land when, for the same price, they could have nabbed a charming 1920s Tudor in a leafy old neighborhood lined with oaks and maples? Here's my guess: because the new elite saw themselves as the vanguard of the future rather than the guardians of a musty past. The civilization of business and technology would bury the civilization of Aristotle and Voltaire. It almost did.

Then the stock market crumbled like a sand-castle, and the small investors in that new civilization watched their life savings wash away. Inexplicably but not surprisingly, the top players managed to escaped largely unscathed. So what if their portfolios eroded from $9.2 billion to a paltry $3.8 billion? They’d still be set up for a hundred lifetimes. But the small investors (like me, good reader, and probably like you) would have to scrap their retirement plans and start peddling handicrafts on eBay. We watched the favored ones escape destruction with their insider advantages and golden parachutes. The resentment has been growing from within the ranks of the excluded, and eventually I fear it could explode.

The burning of that $44.9 million megamansion in Dallas might have been an accident. Or it might have been the desperate work of speculative builders who couldn’t find a buyer. We still don’t know. But I like to think a band of small investors, fed up with an economic system that promises the moon and then callously snatches it away, set the blaze themselves. I like to think they set it because nobody in this country deserves to live THAT much more spectacularly than anybody else. I like to think they set it because of the 16-car garage. 

The robber barons of the nineties, despite their aversion to the past, unwittingly became the new Bourbons, an aristocracy founded on lavish stock options and extremely creative accounting. (Who’d have suspected all those innocuous, buttoned-down corporate functionaries of hatching such diabolical plots?) And just in time for Bastille Day, a symbol of their excesses went up in smoke. Maybe the petit-bourgeois investors who got burned decided do some burning of their own. Maybe they didn’t. But it’s safe to say that many of us outsiders who heard about the blaze felt a warm inner glow of satisfaction.

Cynic's Pick of the Week

Another awful week for baseball: While the hotly contested remains of Red Sox immortal Ted Williams were readied for the deep freeze, baseball’s annual All-Star Game ended in an unheard-of tie. It seemed that both teams had run out of substitute players and didn’t want to overwork the boys who were already on the field. I didn’t think ballplayers were that fragile. In the days before multi-million dollar contracts, old warhorse pitchers like Cy Young would sometimes hurl both ends of a doubleheader. Now they’re coddled like the precious investments they’ve become. Too sad.

©2002 by Bridget Petrella Media Relations. "Some Cynical Guy" appears here by permission of the publisher. If you'd like this column to appear regularly in  your own site or publication, write to UPBEATmag@aol.com.

"Some Cynical Guy" column archive:
2002
81 -- A Brisk Walk Through the Ruins
80 -- The Fountain of Futility
79 -- Farewell to the Big House
78 -- The Cynical Guy Contemplates Cell Phones
77 -- Rich and Poor in Paradise
76 -- Dead Ducks: A Tale of the Food Chain
75 -- Old Comedians Just Fade Away
74 -- Suburbia Comes to Manayunk
73 -- When Nestlings Won't Leave the Nest
72 -- The Curse of High Standards
71 -- Inside the House of Horrors
70 -- The Post-Yuppie Handbook
69 -- Spring Reflections
68 -- Priestly Perversions
67 -- British Teeth: An Apology
66 -- The Sniffling Snout
65 -- Bullies with Social Skills
64 -- Supermarket Rage
63 -- Is the U.S. Really the Greatest?
62 -- The Holes in Our Armor
61 -- A Breath of Used Air
60 -- The Cynical Guy Has Sex
59 -- Let's Abolish the Seven-Day Week!
2001
58 -- Why Worry About the Future of Books?
57 -- The Friendly Face of Evil
56 -- Why We Live Where We Live
55 -- The Cynical Guy Discovers Talk Radio
54 -- Kite-Flying and Other Crimes
53 -- My Night as a Socialite
52 -- Gardening Is Not for Sissies
51 -- Invaders of the Honeysuckle
50 -- To Be a Cat
49 -- The Upside of Terrorism
48 -- The Vanishing Nerd
47 -- Anger Management for Cynics
46 -- Let's Level the Playing Field for Disadvantaged WASPs
45 -- First Impressions, Lasting Impressions
44 -- Close Encounter with a Go-Getter
43 -- Cheering for a Perennial Loser
42 -- The Cynical Guy Reads the Tabloids
41 -- When Does the Good Part Begin?
40 -- Confessions of an Internet Addict
39 -- The Decline of Punctuation and Civilization
38 -- Oh Baby, What a Nightmare!
37 -- The Cynical Guy Watches 'Xena: Warrior Princess'
36 -- A Night-Stroll into the Void
35 -- In Search of the Elusive Wild Tomato
34 -- Getting in Touch with Your Inner S.O.B.
33 -- The Lure of the Lurid
32 -- Black Tie and Beard Stubble
31 -- In Heaven There Is No Pez
30 -- Did You Make the Forbes Celebrity 100 List?
29 -- Redesigning Mt. Rushmore
28 -- On Listening to Dead Voices
27 -- Selling Your Soul on eBay
26 -- Sympathy for Colonel Klink
25 -- Democratic Celebrities in Exile
24 -- High School Revisited
23 -- A Farewell to Bachelorhood
2000
22 -- Requiem for a Middleweight
21 -- Is There a Gene for Tackiness?
20 -- How the Beautiful People Entertain Themselves
19 -- The Cynical Guy Gets Behind the Wheel
18 -- The Fickle Finger of Fame
17 -- Adventures in Bodybuilding
16 -- Some Don't Like It Hot
15 -- The Cynical Guy Watches Oprah
14 -- Sports Parents: Menace to Society?
13 -- Airfare Is No Fair at All
12 -- There's No Such Thing as 'New and Improved'
11 -- Celtomania!
10 -- The Naked Pate
9 -- Vanishing Act
8 -- Bush vs. Gore: It Could Be Worse
7 -- Who Wants to Be a Survivor?
6 -- Adventures in Heart Attack Prevention
5 -- Where Men Are Men
4 -- Thoughts While Listening to the Car Radio
3 -- History Is HISTORY
2 -- The Great Casino
1 -- Greetings from Your New Cynical Guy



Profile of a Cynic...

Photo of Rick Bayan

Rick Bayan was born and raised in New Brunswick, New Jersey, where he enjoyed an idyllic suburban childhood—the perfect background for a lifetime of cynical disillusionment.  He has held a number of typical jobs for an idealistic liberal arts graduate, including assistant editor of Rubber Age and managing editor of Container News.  At Time-Life Books he was assigned to write about plumbing fixtures.  His work as copy chief for Day-Timers, Inc., won six advertising awards, none of which dampened his cheerfully morose view of business and life.  He has written three books, including Words That Sell and The Cynic's Dictionary, and tons of junk mail.

Bayan, who claims to be a "kinder, gentler cynic," lives with his wife in a 100-year-old former livery stable in Philadelphia. His weekly column, "Some Cynical Guy," is published and syndicated by Upbeat Online. 

 

 

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